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Go-To-Market 101PLG BlueprintCustomers 101Marketing 101Lead Generation 101GTM Tools 101Scaling 101Flywheel 101Pipeline 101Set Up Your Lead Magnet in Instant
In this short training, we’ll show you how you can set up your lead magnet inside of Instant. It's a simple process that can help you generate more leads and drive engagement. So, let's dive right in!
Before we begin, remember that it's important to upload your PDF lead magnet to your website. This way, you have a centralized location for your file, which can be easily accessed from various platforms. Whether you're linking to your lead magnet from Instant, your marketing automation platform, or your ad platforms, having a single location makes it easier to update the file and ensures consistency across all platforms.
Assuming you have your lead magnet already uploaded to your website, let's proceed to set it up in Instant.
Here are the steps to follow:
- Access your Instant page and click the "edit" button. Next, navigate to step three, your call to action. This is where we will serve up the lead magnet.
- Once you're in step three, scroll down to find the section labeled "Link to your lead magnet." Here, you'll need to paste in the URL of your lead magnet. As you paste it in, you'll see a preview of the file to ensure everything is set up properly.
- Finally, hit "publish" to update your Instant page.
Now, the beauty of this setup is that you don't have to worry about updating Instant every time you make changes to your lead magnet. By maintaining a single location for your file, any updates or modifications will be automatically reflected across all platforms. It saves you time and ensures consistency in your lead generation efforts.
As you start generating leads through your lead magnet, it's crucial to keep track of its effectiveness. Within Instant, you'll have access to statistics that show how engaged your leads are with the lead magnet. This engagement number is key because it tells you the percentage of leads who actually engage with your lead magnet. The higher the engagement number, the better, as it indicates that your leads are finding value in your content and are more likely to take action and activate.
Don't forget to continuously iterate on your lead magnet to improve engagement. Use the engagement number as a benchmark to evaluate and enhance your content. This ongoing optimization will help you drive up engagement and generate more qualified leads.
And that's it! Your lead magnet is now set up in Instant, ready to attract and convert leads. By following these simple steps, you can streamline your lead generation process and ensure that your lead magnet is effectively reaching your target audience.
So, go ahead and start leveraging the power of Instant and your lead magnet to drive more engagement and grow your business. Happy lead generation!
Launch Your Lead Magnet using Instant
Instant is a demand generation platform that helps you launch a high converting landing page for your Lead Magnet and promote it to generate quality leads.
>> Click here to launch your Instant Landing Page
Join Instant Accelerator
Build an incredible Lead Magnet for your Instant Landing Page that drives quality leads, builds trust with buyers, and accelerates your revenue growth.
Anyone can launch a Lead Magnet. But the quality of your Lead Magnet determines the success of your lead generation funnel. Inside of Instant Accelerator, we'll teach you how to craft an incredible Lead Magnet (we call this a Manifesto).
>> Click here to learn more about Instant Accelerator
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